Is a lively panel discussion exploring the overlap and (cultural)differences of media and PR in both parts of the world: NL & USA
Our esteemed panelists: Claartje Vogel, Journalist at Adformatie The number one leading Dutch B2B2 medium (NL) Dmitri Vietze, Publicist and CEO / Founder of music and technology PR firm Rock Paper Scissors (USA) Bryan Clark, Author and Editor for The Next Web (USA & NL)
Will talk about how to develop compelling story angles for your product or service. They will share anecdotes form their own experience, show successes and failures on how PR and marketing sometimes work together and sometimes fail. This will be an interesting session where you will learn what it takes to capture the interest of your target audience and especially journalists at trade publications, business press, tech press, and consumer press.
Together for the first time in this setting our panelists will share their knowledge and experience with you and also learn from each other. There will be ample time for in depth Q&A afterwards. This is your chance to learn something new about PR, Media in and the cultural differences between The Netherlands and the USA.
Come join our Cross Pond Communication and ask us difficult questions, we challenge you.