A city of distinctive character, Rotterdam is energetic and constantly changing. Rotterdam and its inhabitants never shy away from experimentation. In fact, they would rather seek it out. Rotterdam has many faces. It is the city of the royal rowing team and has been the city of the Royal Netherlands Navy since 1665. Rotterdam is the city of dancer Timor Steffens and freestyle football player Soufiane Touzani. Of driving into the Maas in a bus and zipping down the Euromast along a zipline. Of creating and doing business, of enterprise ranging from large multinationals to individuals launching start-ups. The high-energy character of the city is an important part of Rotterdam’s image. Like the Nieuwe Maas, a waterway that represents a powerful symbol for the city’s constant motion. Rotterdam is a city where the Make it Happen mentality can be seen and felt. Involving people and organisations that make a clear choice for Rotterdam and add their own take on that Rotterdam mentality and ‘can do’ spirit. Whether you live here, are just visiting, or are running your own business, sector or cluster.